WEBSITE DESIGN
Creative Lead
In late 2013, while working at Team Detroit, Ford.com was due for an overhaul.
There were no meetings for this project. It only one directive: Imagine the potential for the next iteration of Ford.com. This is a portion of the prototype that was developed to communicated new design features and branding.
NAVIGATION DESIGN
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/b7148a3840234dbc619b14a9_rw_1920.png?h=8b33cf9d669f80bf58267dc17ed14f24)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/ec8d8f4777fc3383e49e55a6_rw_1920.png?h=4716e7d1b617c13f0b77f96d27b8ffd4)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/ef6936a4931659a5ea3098c5_rw_1920.png?h=2d3212daf9fc43aab208107640d3ca57)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/4a225d20d8a364b9d0d7a3a9_rw_1920.png?h=09aeadb7c36ac8011c67b71343c8e9cc)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/ea66bc2f49bda60bf755d819_rw_1920.png?h=6c5eb266ec9e1a3dc059bfd7f28766dd)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/1340fb33313461f10169c158_rw_1920.png?h=c977f188030006e3a2fc63764181e9c9)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/e9e14dccec150a764c1c479d_rw_1920.png?h=195a8272391ec0713c41aedfcd89b9d6)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/9546f5e157e4065922649974_rw_1920.png?h=6874e1fcdbe5cbd6f982e7ed9b87ca66)
BUILD AND PRICE
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/41a1822f41de744c2ddf8f9f_rw_1920.png?h=1c640893ca4f6edc3d7936acc52f6c89)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/dbceb531e7c6c4a5fa65be54_rw_1920.png?h=ef8e762bd75a47d16bd0ede64b8d33a7)
PAGE TEMPLATE
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/39c881c751c068107abdc8b6_rw_1920.jpg?h=aec396768e27a5bd605a5c4415e49412)
![](https://cdn.myportfolio.com/f21f8bf78c580ef762b53e76cf148e14/ed4efc064936e564bd3bfbd0_rw_1920.png?h=40d217ac3ac4db0e1411ca2b6e173274)